Get Site Updates
Dromedary Apothecary
This is the weblog of Kit Kemper. It is generally about marketing. Marketing in the sense that pretty much everything you do as a company and more often as a person these days devolves into marketing of some sort or another. It is also about tech in much the same way as it is about marketing, technology touches more of our lives every day and where people, marketing, and technology converge there are some pretty interesting things happening.
Category Archives: Books
Michael Ruhlman’s BLT from Scratch – Summertime Challenge and My Obsession with the Perfect Sandwich
Food writer Michael Ruhlman has a post on his blog challenging his readers to create a BLT from scratch, photograph it and submit it. Creating a BLT from scratch in his mind means curing the pancetta, baking the bread, growing the lettuce and tomatoes and making the mayo from scratch. Despite the fact that I [...]
Also posted in Cooking Leave a comment
The Academic eBook Reader
Rumor has it that Amazon may be releasing their Kindle eBook reader in a modified format for the academic market. Having been employed by a number of text book publishers, my initial reaction was a gasp and shudder. Upon further reflection, this may just be the innovation that the text book market needs. For a [...]
Also posted in Gadgets, Publishing, Technology Leave a comment
When Marketing isn’t Marketing
Shortly after the writing about Eric Ripert and how leveraging personal brand is an emerging trend in what I would describe as Web 2.0 marketing, I encountered this video. It spoke to me because in my previous life as a publicist and editor for publishing companies, I was often the voice on the other end [...]
Also posted in *The Good*, People Leave a comment
What If Amazon Could Care Less About the Apple Tablet